The Story Prompt


It breaks down the hero's journey into 8 key steps:

  1. YOU: Establish the hero in their comfort zone
  2. NEED: The hero desires something
  3. GO: The hero enters an unfamiliar situation
  4. SEARCH: The hero adapts to the new situation
  5. FIND: The hero finds what they were looking for
  6. TAKE: The hero pays a heavy price for what they found
  7. RETURN: The hero returns to their familiar situation
  8. CHANGE: The hero has changed as a result of the journey

This prompt helps you generate irresistible story-driven content for any format (social media post, email, video script, etc.) to boost engagement and conversions:

I want you to help me outline a compelling story for a [CONTENT FORMAT].

Here is the rough outline of the story I want you to help me engineer to make it more compelling:

[INSERT STORY OUTLINE]

The story should aim to [DESIRED OUTCOME - engage the audience, inspire action, etc.].

The story should follow the 8-step Story Circle framework:

YOU: Establish the hero in their comfort zone
NEED: The hero desires something
GO: The hero enters an unfamiliar situation
SEARCH: The hero adapts to the new situation
FIND: The hero finds what they were looking for
TAKE: The hero pays a heavy price for what they found
RETURN: The hero returns to their familiar situation
CHANGE: The hero has changed as a result of the journey

Here is a prime example of a story that follows the Story Circle framework well:

"YOU: I was a skilled software developer, stuck in a dead-end 9-to-5 job at a big tech company. Despite my okay salary and supposed stability, I felt trapped, unfulfilled, and creatively held back in my role.

NEED: I desperately wanted to break free and start my own software company, where I could pour my heart into creating products that really made a difference. I craved a sense of purpose, the freedom to work on my own terms, and the chance to make my mark on the world.

GO: After months of stressing over the decision and saving every penny I could, I finally found the courage to quit my job and dive headfirst into the scary world of entrepreneurship. I left behind the false safety of a steady paycheck, trading it for the thrilling unknown.

SEARCH: I put all my energy and passion into developing my first product. But I wasn't prepared for the constant stream of challenges that followed. Technical problems, market rejections, and personal doubts hit me from every angle, threatening to destroy my dream before it even had a chance.

FIND: Just when I was about to give up, a miracle happened. Through sheer determination and countless tries, I finally landed my first big client. This small victory reignited my fire, giving me the strength to keep pushing forward and improving my product.

TAKE: As my business started to grow, I realized that I couldn't do everything alone. I faced the tough decision to let go of some control and trust others to help bring my vision to life. Delegating tasks and building a team tested me to my core, forcing me to face my deepest fears and insecurities head-on.

RETURN: Through the challenges, my company came out stronger than ever. With a united team and a battle-tested product, we secured a game-changing round of funding and made a big impact in our industry. I found stability again, but this time, I stood tall as the leader of my own company, guiding it towards a brighter future.

CHANGE: The ups and downs of entrepreneurship had turned me into a completely different person. Gone was the shy employee, replaced by a strong and confident founder. I found a strength I never knew I had, learned to embrace the chaos, and built something that truly reflected my deepest values. As I looked ahead to the next chapter of my journey, I knew that I could face any challenge that came my way, because I had already overcome the biggest obstacle: myself."

I am the hero of the story. 
Write the story from a first-person perspective.

The narrative should flow smoothly from one story beat to the next.

Use vivid details and evocative language to bring it to life.

HOW TO USE THE “STORY CIRCLE” PROMPT:


  1. Replace [CONTENT FORMAT] with the type of content you are using your story for. ◦ Example: “Twitter thread” or “Email newsletter”

  2. Replace [STORY OUTLINE] with a short paragraph outlining your story. ◦ Example: “I was a full-time crypto trader that lost everything in the FTX crash. I needed a way to make money online, so I started writing on Twitter about what I was learning in AI under the account AI Solopreneur. I grew it to over 100k followers in a few months, but I wasn’t making much money (only from newsletter ads). That’s when I decided to launch my own product. 8 months later, I’ve made over $400K and secured my freedom.”


Lead Magnet Blueprint

I'm looking to create a lead magnet for my online [NICHE] business to attract more prospects into my funnel.

My ideal subscriber is [DESCRIBE ICP. INCLUDE 2+ PAIN POINTS AND 2+ DESIRES].

To be a smashing success, this lead magnet must:

- Seamlessly flow into my paid offer(s): [LIST PAID OFFERS]

- Be quick and easy to digest

- Deliver massive value and actionable insights

- Highlight my unique approach, personality, and build my authority

- Leave people hungry for more

Please brainstorm 3-5 lead magnet concepts that hit all these key points.

For each concept, include:

An eye-catching, benefit-driven title

A brief rundown of what's included and the key takeaways

The delivery format (PDF, video, or 5-day email course)

A breakdown of why it perfectly matches the ICP's needs and wants.

HOW TO USE THE “LEAD MAGNET BLUEPRINT” PROMPT:


  1. Swap out [NICHE] with your industry or niche. ◦ Example: “AI-powered solopreneurship”

  2. Paint a picture of your perfect-fit subscriber in [DESCRIBE ICP]. ◦ Example: "Content creators who want to save time and earn more by leveraging AI in their workflows. They struggle with burnout and overwhelm from doing everything alone, and feel like they’re drowning in the increasingly saturated online business sphere.”

  3. Plug your relevant product(s) and service(s) into the [LIST PAID OFFERS] section. ◦ Example: "The AI Audience Accelerator course that helps creators grow their audience faster with AI"